Organising project files to optimise my workflow
Behind every final design project lies an efficient workflow – after some years of experience (read: trial-and-error), I’ve landed on a solid file organisation system that clears my mind rather than clutter it.
The importance of consistency in branding
A consistent brand identity can foster recognizability, dependability, and desirability, whilst inconsistent branding can confuse customers, dilute the message, and ultimately hurt the business.
Favorite font foundries & designers
Font selection plays a crucial role in branding, as it has the power to convey the essence of a brand with just a few strokes. To help you on the typographic quest, I’ve compiled a list of some of my favorite font foundries & font designers. ✨
What does a brand consist of?
Design is such an important part of branding that (if done correctly) can communicate the nature of a brand wonderfully & enable it to stand out in a crowd.